“This alliance is advantageous to both companies because it allows us to combine our resources and establish a strong foundation from which we will innovate and introduce the world to the benefits of LBS-centric mobile phones. “We believe that converged devices are an emerging opportunity,” said Dr. The companies expect to bring to market several Garmin-Asus nüvifone models in 2009, and a new Garmin-Asus nüvifone model will be announced at the Mobile World Congress trade show in Barcelona, Spain, February 16-19, 2009. Garmin and ASUS have already begun joint development on a diverse mobile phone product line, which will be known as the Garmin-Asus nüvifone™ series.
(TAIEX: 2357) today announced a strategic alliance that will leverage the companies’ navigation and mobile telephony expertise to design, manufacture and distribute co-branded location-centric mobile phones. Garmin® and ASUS® to Create Garmin-Asus Line of Co–branded LBS-centric Mobile PhonesĬayman Islands and Taipei, Taiwan/February 4, 2009/Business Wire - Garmin Ltd. Cheers to Garmin and Asus in hopes that Garmin-Asus (especially Androids) have an amazing 2009 and beyond! It should be noted that the entities will NOT form a new company, as Sony and Ericsson have done with Sony Ericsson.
This is exciting stuff, especially since both members of this new strategic alliance are in the Open Handset Alliance. While initially we thought Garmin was kind of testing the smartphone waters in terms of hardware, it seems they’re diving of the big diving board and making an all out attempt with the help from a friend… and likewise. The Garmin-Asus alliance will cover all smartphones for both companies and all of the phones will bear the Nuvifone name. What exactly that means in terms of timeframe cannot be determined, just that an Android device won’t be next. Unfortunately the Nuvifone G60 isn’t based on Android and the next Garmin-Asus device will not be an Android phone either, but they have stated they are “committed to building” a phone that runs Android. The phone will come out on AT&T and/or T-Mobile and while delayed, will still come out in the first half of 2009 and we’ll see it at the Mobile World Congress in a couple weeks. Garmin’s upcoming Nuvifone will even be rebranded as the Garmin-Asus Nuvifone G60. But now that partnership has not only become public but promoted and the partnership isn’t for a device but for a complete lineup.
How to activate navigation on mercedes.We’ve known for quite some time that Garmin and ASUS were partnered up, after all… they’ve previously been selected to manufacture the Nuvifone.
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